The Twitter Guide for Your Small Business

Is Twitter part of your social media marketing? If not, here are few facts that may make you reconsider that decision: - Twitter has 500 million users sending out 58 million tweets every day; 60% percent of these users access the network via mobile.- 51% of all active Twitter users follow companies, brands or products on social networks.- In Q1 of 2013 Twitter was the 4th fastest growing social network in the world by active users, and Canada is among the top 15 countries. Twitter is a … [Read more...]

Canadian Social Media Stats

If you want to learn how Canadians are communicating and interacting online, look no further than social networking sites. According to Ipsos’ most recent Report on Social Networking, 60% of online Canadians, or one-half (50%) of all Canadians now have a social networking profile. To put that in perspective, that’s over17 million people across our country. While the number of Canadians on Social Networks may have only grown by 4% since 2009, the frequency of Social Media use amongst Canadians … [Read more...]

The (Google) “Plusification” of Facebook

Although today we will be talking about Facebook's new Subscribe Button, this will be part of a series as we follow Facebook's attempt to rival new competitor Google+. Facebook's been "hard at it" with their new Inline Profile Controls, improved Smart Friend Lists and most recently the Subscribe Button. We'll talk about other new features in upcoming blogs. Facebook's new Subscribe Button - It's all Good! You can now use your personal profile to share public updates with a large … [Read more...]

How To Hide “Recent Activity” On Facebook

Are you tired of Facebook recording ALL your activity on your profile wall? Want to clean it up a bit?  How about a bit more privacy? FINALLY - Facebook has added a new feature that enables users to finally hide their recent Facebook activity from other users, a feature that many have wanted for years.
 All you need to do is visit your profile and begin hiding the various story types that you don’t want others to see. Say, for example, that you don’t want others to see the comments that you … [Read more...]

QR Codes – The Skinny

QR Codes Unless you've been living under a rock you've all seen these strange little codes popping up everywhere. What is a QR Code? - A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. The code consists of black modules arranged in a square pattern on white background. How are QR codes used? - QR codes are 2d barcodes that act as a physical hyperlinks. Taking a picture of the QR … [Read more...]

Social Media – Are you doing it right?

It’s no secret that social media is a hot topic. Every marketer wants to jump into what is — and has been for more than a year — the most dynamic and exciting two-way communications platform since email. The question used to be “Should my company participate in social media?” About halfway through 2009, that question became “How fast can we dive in?” — quickly followed (after a few high-profile failures) by “How do we do it right?” Consider this: recommendations or content from “people like … [Read more...]