9 Steps to a successful 2014 social media strategy w/infographic.

Do you have a social media strategy plan for 2014? Not that long ago the majority of businesses were using direct marketing, mail, print advertisements, telemarketing, trade shows and emails to engage the general public and get them interested in the products or services they are selling. Enter the social media era, and everything has changed. According to Statistic Brain, today 58% of all adults worldwide are using some form of social media via laptops, mobiles, tablets, e-readers, and … [Read more...]

YouTube for Business: What works best.

YouTube is a social network, search engine, hosting service and an important advertising platform for businesses all over the world. The 2nd largest search engine in the world isn’t Yahoo or Bing; it's YouTube. With over 4 billion video views per day, 1 billion coming from mobile devices, and more than 1 billion unique users’ visits each month, it’s easy to understand why the majority of the more-than-a-million advertisers using this ad platform by Google are small businesses looking to expand … [Read more...]

What Content To Share On Social Media

Social media can help your business in so many ways, but... you need to have a solid content strategy to support the goals you want to achieve. These goals can vary, you may want: to drive traffic create a greater following boost engagement generate revenue  Small businesses often struggle with what to share on social media. The following are some ideas of what you can share on your social media profiles: Useful, Helpful Content – Tips, How-Tos, Ebooks, Webinars Your blog is the best … [Read more...]