Interview with Prime 500 Ltd on Google+

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Prime 500 Ltd.This morning I was contacted by Prime 500 Ltd. to interview on Google+. Prime 500 Ltd., is just getting started with Google+ and had completed our Google+ 101 tutorial. Grace and I shared a chuckle as she found my tutorial on Slideshare, contacted me on Twitter, I responded via Facebook and we finally connected on LinkedIn. Gotta love social media.

Hi Nancy

It’s really great to connect with you. My 3 quick questions are:

1. Firstly, do you use Google+? If yes, what do you like about it? If no, why not?

2. What IS Google+? Does Google+ have it’s own distinct personality and if so what is it?

3. How would you use Google+ for business?

I really appreciate your collaboration on this Nancy.

Kindest regards

Grace Simmons

 Hi Grace,

I was an early adopter with Google+ and one of the first of thousands to come on board and give it a whirl. When GOOGLE launches a social media site, it’s time to pay attention. As a “Google Juice Junkie” I wondered if the “Google Gods” would smile favorably down upon me if joined.

And they have:

  • Optimizing your profile with your keywords (and links back to your website) give a strong link in a Google Search result. See our tutorial.
  • In conjunction with our Google+ profile we have taken advantage of Google’s Authorship program and now search results for our keywords show my photo in the results. Read our blog here
  • Google Pages – In November 2011, Google+ rolled out Google Pages. Now the platform not only enables companies to create pages, but also encourages businesses to grow their following. Individuals can add a brand to a specific Google+ Circle, share a Google+ page with their network, +1 (or in other words, endorse) the updates a company publishes, leave comments, upload photos, and tag the brand in them. We were quick to set up a Page – yet another strong link in a Google search result for our keywords. See our tutorial here
  • Last month Google launched Google+ Local. Google Places pages have been entirely replaced by new Google+ Local pages. This is a dramatic change for the better, as Google+ Local is far more social. Soon we will be able to merge our Google+ Business Page with our Google+ Local page. (can’t wait!) See our tutorial here

What I love about Google+

  • Google Links (ooh, ahh…) 
  • Video chat is definitely the element that distinguishes Google+ from other existing social network. The Hangouts feature enables companies to engage with fans, and customers through video conference calls. 
  • Google understands privacy FAR better than Facebook. (just one example – you have to opt-in to facial recognition with G+ and opt-out with FB, by default) 
  • The ability to edit your posts. FB just rolled out the ability to edit a comment – but NOT the originating post. 
  • Games have their own feed – need I say more? 
  • You can follow whoever you want, without ‘friending’ them.

Google+ Demographics ( http://www.theverge.com/2012/6/27/3121018/google-plus-statistics)

  • Google announces 250 million Google+ users, 150 million monthly active users 
  • 150 million of these users sign on once or more per month 
  • 50% (75 million) sign in daily. 
  • Each user spends more than 60 minutes per day on Google products 
  • Most people who visit Google+ are doing so from mobile devices. 
  • People on average spend about 12 minutes using Google+ 
  • The current ratio* between Male and Female (and ‘Other’) users at Google+ 69.4% men, 29.2% women, 1.4% other

Here is a fun link to show who the most active users and most popular posts on G+ http://socialstatistics.com/

Well, that was fun Grace! Please let me know if I can be of further help! 

Nancy


Response Received from Grace, Prime 500 Ltd. :

Nancy

Thanks you so much for your comprehensive response, I think it will take me a while to digest and check out all your links! I will of course, send you a link to the end result and am happy to include a backlink to your site.

Let’s stay in touch!
Grace


 

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About Nancy Bain

Our services include building optimized, functional and self managed WordPress websites, Nova Scotia social media training and consulting, interactive full screen high definition virtual tours with lead capture and print advertising. For most of our clients, we are their one stop solution for all things marketing, branding and small business development related.

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